What sells where?

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One of the things I noticed when I was noodling with BlockB.com for Block B’s Japan debut was that the bestselling Block B songs and albums at Japan’s iTunes store were actually quite different than those at the U.S. iTunes store.

That got me wondering if it would be possible to compare how Block B does on iTunes from country to country. Since I am a huge geek (nope, didn’t watch the Super Bowl today–I did, however, get outside), I realized that it was possible and decided to do it, using the five biggest music markets per Wikipedia.

Caveat time! I have no idea how much Block B sells in any given country–this just compares the relative popularity of their various songs and albums within each country’s market. I also have no idea how much the average iTunes user in one country compares to the average iTunes user in another–iTunes might be commonplace in one market but very much a niche product in another.

TOP THREE ALBUMS

UNITED STATES

  1. Blockbuster
  2. Her
  3. Very Good

JAPAN

  1. Her
  2. Very Good
  3. Blockbuster

GREAT BRITAIN

  1. Her
  2. Very Good
  3. Blockbuster

GERMANY

  1. Her
  2. Blockbuster
  3. Very Good

FRANCE

  1. Blockbuster
  2. Very Good
  3. Her

I just did the top three, because the less-selling albums are more uniform across markets, and they’re what you’d expect–the lowest-selling albums are the ones where all the songs are included on another, better-selling album (like Jackpot and Her). The top-selling Very Good album in Japan isn’t one of the Japanese versions, by the way–that interested me, because maybe a week ago all the top three albums were.

 TOP 20 SONGS

(* denotes songs that are repeated because they are available to buy from more than one album)

UNITED STATES

  1. Nillili Mambo
  2. Her
  3. Very Good
  4. Nalina
  5. Jackpot*
  6. Be the Light*
  7. Jackpot*
  8. 11:30
  9. Nice Day
  10. Be the Light*
  11. Halo
  12. Mental Breaker
  13. U Hoo Hoo
  14. Tell Them
  15. Secret Door*
  16. Secret Door (instrumental)
  17. Secret Door (drama version)
  18. Secret Door*
  19. Jackpot (instrumental)
  20. Very Good (rough version)

JAPAN

  1. Very Good (Japanese version)*
  2. Her
  3. Very Good
  4. Jackpot*
  5. Nillili Mambo
  6. Nolina
  7. Nalina
  8. Nice Day
  9. Tell Them
  10. Very Good (Japanese version)*
  11. Movie’s Over
  12. Be the Light
  13. Where Are You?
  14. Very Good (rough version)
  15. Unordinary Girl
  16. Romantically
  17. Mental Breaker
  18. U Hoo Hoo
  19. Hold Me Now
  20. Jackpot*

GREAT BRITAIN

  1. Her
  2. Jackpot*
  3. Nillili Mambo
  4. Secret Door (drama version)
  5. Secret Door
  6. Jackpot (instrumental)
  7. Very Good (rough version)
  8. Jackpot*
  9. Hold Me Now
  10. Unordinary Girl
  11. Very Good (instrumental)
  12. Nice Day
  13. Be the Light*
  14. Very Good
  15. Be the Light*
  16. Your Umbrella*
  17. Your Umbrella*
  18. Mental Breaker (instrumental)
  19. Nililli Mambo (instrumental)
  20. Halo

GERMANY

  1. Secret Door (drama version)
  2. Secret Door
  3. Jackpot (instrumental)
  4. Very Good (rough version)
  5. Jackpot*
  6. Hold Me Now
  7. Her
  8. Unordinary Girl
  9. Jackpot*
  10. Very Good (instrumental)
  11. Nice Day
  12. Be the Light*
  13. Very Good
  14. Be the Light*
  15. Your Umbrella
  16. Mental Breaker (instrumental)
  17. Nillili Mambo (instrumental)
  18. Halo
  19. Did I or Didn’t I?
  20. Romantically

FRANCE

  1. Secret Door
  2. Very Good (rough version)
  3. Jackpot*
  4. Hold Me Now
  5. Her
  6. Unordinary Girl
  7. Jackpot*
  8. Nice Day
  9. Be the Light*
  10. Very Good
  11. Be the Light*
  12. Your Umbrella*
  13. Your Umbrella*
  14. Mental Breaker (instrumental)
  15. Nillili Mambo (instrumental)
  16. Halo
  17. Did I or Didn’t I?
  18. Romantically
  19. Where Are You?
  20. Movie’s Over

Well, that’s really interesting, isn’t it? The German and British sales certainly make the case for putting out instrumental versions of songs. (Two songs to sell; no extra work!) The soundtrack songs are doing surprisingly well, too–I’m thinking that Secret Door and The Thousandth Man must have been aired in Europe fairly recently. Mostly I think it shows how much tastes vary from market to market–the popularity of a song like “Nillili Mambo” just swings all over the place depending on where you look.

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2 responses »

  1. Pingback: I should put this up | My Other Blog

  2. Pingback: This is why you recycle | My Other Blog

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