When I was updating the Schedule page today, I realized that there are now four different concert acts on it: Block B, Zico, Bastarz, and Taeil.
Block B is pretty much a given, and Zico’s been doing hip-hop concerts as a soloist certainly ever since BlockB.com went live. Bastarz had a few concert performances while they were promoting “Conduct Zero,” but I wasn’t sure if they would continue to perform as a unit once those promotions were over. Apparently they are. Taeil performing solo is new–he’s going to appear in a pretty sizable concert (the venue has 7,500 seats!) focusing on idol vocalists that’s headlined by Lee Jae Hoon.
That’s pretty cool. I mean, obviously I would love a full-group comeback and all that, but it’s also nice to see how successful they’ve been in promoting a new sub-unit and soloist. I think that says something about the quality of Block B’s current management–it’s not just that Seven Seasons isn’t constantly making dumb mistakes; they’re actually quite good.
And the group is being set up well for the future: Having more people who can draw at concerts just gives them greater flexibility. Taeil can reach out to a different audience, while Bastarz can fill in for the whole group or for Zico when the schedule gets complicated (which will definitely happen if the members keep acting and doing musicals). Seven Seasons can reserve the full Block B for big venues, but still make money from the smaller venues because they’ve built this menu of talent to offer people.
I assume the solo/sub-unit push is going to ease off for a bit so that Block B can have a full-group comeback and then do all the year-end shows. But I don’t expect things to end here. Park Kyung has done hip-hop concerts in the past, he composes, and he’s soloed on albums, so he seems like a really obvious choice to push as a soloist. And they were able to get Taeil going despite his ballad focus, so Jaehyo should also be doable.
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Getting back to Old Reliable–Zico’s appearance on Show Me the Money 4 seems to be drawing a new audience to BlockB.com. There’s been an upswing in traffic this month (if things continue the way they have, July will beat May, which was when Block B was so active in Japan), but the telling detail is that everyone is going for the mixtapes….